Realizing thought leadership and lead generation in new market

Obton has been part of the solar PV industry since 2009. This means that they have accumulated unique knowledge about the many processes involved in the development, investment, financing and operation of solar PV system parks.

Obton is a Danish player that is tapping the Dutch market. With a wealth of international experience, we were able to provide excellent assistance to this client. Klik Digital helped them achieve thought leadership and lead generation in the field of solar PV systems. This was done by using different strategies combining LinkedIn Ads, Google Ads, white papers, webinars, PR and content creation. By combining this activation strategy with marketing automation, we realized a continuous flow of new leads and conversations for Obton.